Loh,, Elizabeth. (1998) A study of the hotline complaint service in Kuching City South Council with a view ot making it more effective through action research. Masters thesis, Universiti Malaysia Sarawak, (UNIMAS).
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Abstract
This study was based on the assumptions that the current hotline service could be improved to render it more effective. It assumed that different complainants have different perception of good/excellent service and their needs and expectations may very with time. It also assumed that the effectiveness of the hotline might be influenced by the lack of service culture in the organization. The study was exploratory in nature using research. It is therefore assumed that the data collected and analyzed were valid reliable.
Item Type: | Thesis (Masters) |
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Additional Information: | Thesis (M.Sc.) -- Universiti Malaysia Sarawak, 1998. |
Uncontrolled Keywords: | Customer services, Consumer satisfaction, Consumer complaints, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, Postgraduate, research, Universiti Malaysia Sarawak |
Subjects: | H Social Sciences > HD Industries. Land use. Labor |
Divisions: | Academic Faculties, Institutes and Centres > Faculty of Cognitive Sciences and Human Development Faculties, Institutes, Centres > Faculty of Cognitive Sciences and Human Development Academic Faculties, Institutes and Centres > Faculty of Cognitive Sciences and Human Development |
Depositing User: | Saman |
Date Deposited: | 19 May 2017 08:10 |
Last Modified: | 09 Mar 2023 08:34 |
URI: | http://ir.unimas.my/id/eprint/16346 |
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