Promosi produk makanan dan minuman kesihatan Zhulian iaitu B'young

Nor Hartini, Bt Hamid (2007) Promosi produk makanan dan minuman kesihatan Zhulian iaitu B'young. [Final Year Project Report] (Unpublished)

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Abstract

Kajian ini akan menerangkan mengenai promosi produk makanan dan minuman kesihatan Zhulian. Ia bertujuan untuk mengetahui persepsi pengguna terhadap konsep jualan langsung ini. Selain itu, ia mengkaji media dan strategi pengiklanan yang sesuai sebagai daya tarikan terhadap produk.

Item Type: Final Year Project Report
Additional Information: Project report (BA.) -- Universiti Malaysia Sarawak, 2007.
Uncontrolled Keywords: Branding (Marketing), Advertising, Brand name products, Universiti Malaysia Sarawak, UNIMAS, Undergraduate
Subjects: N Fine Arts > NX Arts in general
Divisions: Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts
Faculties, Institutes, Centres > Faculty of Applied and Creative Arts
Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts
Depositing User: Karen Kornalius
Date Deposited: 02 Feb 2015 03:42
Last Modified: 18 Jan 2024 05:34
URI: http://ir.unimas.my/id/eprint/6370

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