Lilian, Supang Yusup (2004) The power of image on Brio as a tourist destination. [Final Year Project Report / IMRAD] (Unpublished)
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Abstract
The main purpose of this research was to identify the true image that motivate and attract visitors to visit Bario. There were few studies had been done on tourism in Bario, so exploratory study was used in doing this research. The used of exploratory study was to collect more data as well as information for the research and the data or information collected could be use for future research. A month research survey was conducted in Bario by distributing questionnaires forms. The data that have been collected were calculated and analyzed. Overall, from the visitor's perspectives Bario's image as a tourist destination was positives and it is rated highly for its image of 'scenic natural, surrounding'. The image that they built was more on the nature and scenery that Bario have. These images were among other factors that have motivated visitors to visit Bario.
| Item Type: | Final Year Project Report / IMRAD |
|---|---|
| Additional Information: | Project report (B.Sc.) -- Universiti Malaysia Sarawak, 2004. |
| Uncontrolled Keywords: | Tourist Destination, Bario, nature and scenery |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Academic Faculties, Institutes and Centres > Faculty of Economics and Business Faculties, Institutes, Centres > Faculty of Economics and Business |
| Depositing User: | Patrick |
| Date Deposited: | 25 Jun 2025 07:37 |
| Last Modified: | 25 Jun 2025 07:37 |
| URI: | http://ir.unimas.my/id/eprint/48567 |
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