DAISUKE: A GAMIFIED MOBILE APP FOR CAR RENTAL SERVICES

FATIN NUR AZZIRAH, ISMAIL (2023) DAISUKE: A GAMIFIED MOBILE APP FOR CAR RENTAL SERVICES. [Final Year Project Report] (Unpublished)

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Abstract

Car rental services are becoming popular among people and in high demand these days, due to their numerous benefits, such as privacy, security, comfort, and affordability. Although there are various online car rental services platforms, some people continue to use the offline approach of renting a car rental service. Besides, the platforms used by car renters are also unreliable, such as utilising multiple social media platforms to advertise and promote their car rentals. The existing online car rental services system or application needs to be improved and include gamification elements as a strategy for the car renter’s businesses. Therefore, Daisuke: A Gamified Mobile App for Car Rental Services will be developed to overcome these problems. The proposed mobile application aims to meet user preferences and simplify the car renting process. The proposed mobile application will transform a standard online car rental service application into a gamified that encourages user interaction and will benefit both users and car renters. It is also carried out to enhance user experiences that adapt with digital transformation. The proposed mobile application employed Mobile Application Development Life Cycle (MADLC) approach. Further research, requirement analysis, and design were carried out in-depth to define the requirements for developing the proposed application using this approach.

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