Transforming the Centre for Modern Management into a market and customer driven organization by using the business development and marketing function as a case study

Hallman, Bin Sabri. (1998) Transforming the Centre for Modern Management into a market and customer driven organization by using the business development and marketing function as a case study. Masters thesis, Universiti Malaysia Sarawak (UNIMAS).

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Item Type: Thesis (Masters)
Additional Information: Thesis (M.Sc.) -- Universiti Malaysia Sarawak, 1998.
Uncontrolled Keywords: Customer services, Sales management, Centre for Modern Management , unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, Postgraduate, research, Universiti Malaysia Sarawak.
Subjects: H Social Sciences > HF Commerce
Divisions: Academic Faculties, Institutes and Centres > Faculty of Cognitive Sciences and Human Development
Faculties, Institutes, Centres > Faculty of Cognitive Sciences and Human Development
Academic Faculties, Institutes and Centres > Faculty of Cognitive Sciences and Human Development
Depositing User: Karen Kornalius
Date Deposited: 07 Jul 2014 04:19
Last Modified: 06 May 2025 06:49
URI: http://ir.unimas.my/id/eprint/3822

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