Visitors Handicraft Buying Patterns Throughout The Sarawak Regatta

Shaik Azahar, Bin Shaik Hussain and Marcini, Ramlie and Febbie, Ruth (2019) Visitors Handicraft Buying Patterns Throughout The Sarawak Regatta. In: The 8th International Scientific Conference : Employment, Education, and Entrepreneurship Thematic Proceedings, 17-19 October 2019, Belgrade, Serbia.

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Abstract

This research is about the handicraft buying patterns of visitors throughout the Sarawak Regatta. The research was carried out by focusing on three objectives which is to identify visitors’ perceptions of handicrafts; to study the factors that influence visitors’ making decisions when buying handicrafts; and to analyze visitors’ perceptions of handicraft sold throughout the Sarawak Regatta. The research method used for this study is quantitative, where questionairres were distributed to visitors at Waterfront, Kuching. Results from data collected and analyzed have shown that the handicrafts’ motifs or patterns sold during the Sarawak Regatta attracted visitors to buy them. In conclusion, this study will help handicraft entrepreneurs and future researchers as their reference.

Item Type:	Proceeding (Paper)
Uncontrolled Keywords:	Visitiors handicraft, Sarawak Regatta, Patterns, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, research, Universiti Malaysia Sarawak.
Subjects:	N Fine Arts > NK Decorative arts Applied arts Decoration and ornament N Fine Arts > NX Arts in general
Divisions:	Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts Faculties, Institutes, Centres > Faculty of Applied and Creative Arts Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts
Depositing User:	Gani
Date Deposited:	23 Dec 2019 05:40
Last Modified:	23 Dec 2019 05:40
URI:	http://ir.unimas.my/id/eprint/28454

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