Ernest Cyril , de Run and Fah, Chin Sien (2006) Language use in packaging : the reaction of Malay and Chinese consumers in Malaysia. Sunway Academic Journal 3, 133–145 (2006), 3. pp. 133-145.
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Item Type: | Article |
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Additional Information: | Universiti Malaysia Sarawak, UNIMAS |
Uncontrolled Keywords: | Language, packaging, ethnic, Malay, Chinese, Malaysia, UNIMAS, 2006 |
Subjects: | A General Works > AC Collections. Series. Collected works H Social Sciences > HB Economic Theory P Language and Literature > P Philology. Linguistics |
Divisions: | Academic Faculties, Institutes and Centres > Faculty of Economics and Business Faculties, Institutes, Centres > Faculty of Economics and Business |
Depositing User: | Karen Kornalius |
Date Deposited: | 07 Apr 2014 04:00 |
Last Modified: | 12 Mar 2015 08:28 |
URI: | http://ir.unimas.my/id/eprint/1662 |
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