Items where Author is "Tiu, Chai Hui"

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Article

Tiu, Chai Hui and Dayang Affizzah, Awang Marikan (2022) Impact of Consumer Inertia on Mobile Commerce Adoption under the Influence of Market Isomorphism Effects. International Journal of Business Science & Applied Management, 17 (3). pp. 66-92. ISSN 1753-0296

Tiu, Chai Hui and Dayang Affizzah, Awang Marikan (2022) Market Isomorphism and Mobile Commerce Adoption in The Omnichannel: A Systematic Literature Review. Asian Journal of Business Research, 12 (2). pp. 128-150. ISSN 2463-4522

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