Items where Author is "Mohamad, Md Yussoff"

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Siti Aishah Chu, Abdullah and Mohamad, Md Yussoff and Hasrina, Mustafa (2018) The relationship between integrated marketing communication and leadership styles - in the context of Malaysian higher education. Indonesian Journal of Business and Economics, 1. pp. 1-17. ISSN 2621-6167

Siti Aishah Chu, Abdullah and Mohamad, Md Yussoff (2015) Integrated marketing communication : A study of selected Malaysian public and private institutions of higher education. In: International Conference on Multidisciplinary Research, 19-21 August 2015, Universiti Sains Malaysia.

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