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Mohd Waliuddin, Mohd Razali and Kai, Tan Sia and Nordiana, Ahmad Nordin and Kartinah, Ayupp and Dyg Haszelinna, Abg Ali (2024) Driving firm value : Strategic marketing insights Malaysian listed firms. Journal of Asian Scientific Research, 14 (4). pp. 570-585. ISSN 2223-1331
Asma, Syed and Kartinah, Ayupp and Khairil Annuar, Mohd Kamal (2023) The Impact of Internal Corporate Social Responsibility in Enhancing Competitive Advantage. International Journal of Academic Research in Business and Social Sciences, 13 (4). pp. 1852-1862. ISSN 2222-6990
Nurashikin, Nazer Mohamed and Norizan, Jaafar and Kartinah, Ayupp (2023) The Mediating Effect of Information Adoption on The Association between Social Media Influencer Information Credibility and Purchase Intention. International Journal of Academic Research in Business and Social Sciences, 13 (1). pp. 198-208. ISSN 2222-6990
Muneer, Al Dwaikat and Kartinah, Ayupp and Yousef, Ahmad Alolabi (2023) BEYOND MONITORING : THE IMPACT OF PERFORMANCE MONITORING ON KNOWLEDGE WORKER PRODUCTIVITY. International Journal for Quality Research, 17 (3). pp. 729-746. ISSN 1800-7473
Soo, Khoon Goh and Koi, Nyen Wong and Kartinah, Ayupp and You, Wah Lai (2023) Income Inequality, Income Growth and Government Redistribution in Malaysia: What Do We Know in the Long Run? Malaysian Journal of Economic Studies, 60 (1). pp. 69-87. ISSN 1511-4554
Nurashikin, Nazer Mohamed and Norizan, Jaafar and Kartinah, Ayupp (2023) The Influence of User-Generated Content Information Credibility and Information Adoption on Consumer Purchase Intention. International Journal of Academic Research in Business and Social Sciences, 13 (2). pp. 475-488. ISSN 2222-6990
Mohd Waliuddin, Mohd Razali and Kartinah, Ayupp and Sia Kai, Tan (2023) Marketing Strategies And Firm Value : A Reseach Proposal. In: BORNEO BUSINESS RESEARCH CONFERENCE (BRRC 2023), 23 August 2023, Raia Hotel Convention Centre, Kuching.
Muneer, Al Dwaikat and Kartinah, Ayupp and Yousef, Ahmad Alolabi (2022) Performance Monitoring and Knowledge Worker Productivity. International Journal of Academic Research in Business and Social Sciences, 12 (7). pp. 386-406. ISSN 2222-6990
Shk. Imran, Islam and Kartinah, Ayupp (2022) Religiosity and Managing Innovation. International Journal of Academic Research in Business and Social Sciences, 12 (7). pp. 481-501. ISSN 2222-6990
Shk. Imran, Islam and Kartinah, Ayupp (2022) Innovation is the Way Forward : The Impact of Organisational Culture on Innovation in the United Arab Emirates (UAE). Economic Affairs, 67 (9). pp. 1-8. ISSN 1468-0270
Kartinah, Ayupp and Norizan, Jaafar and Michael, Tinggi (2021) Financial Technology Awareness Among Homestay Operators in Sarawak, Malaysia. International Journal of Academic Research in Business & Social Sciences, 11 (7). pp. 497-512. ISSN 2222-6990
Kartinah, Ayupp and Norizan, Jaafar and Michael, Tinggi (2021) Financial Technology Awareness Among Homestay Operators in Sarawak, Malaysia. International Journal of Academic Research in Business and Social Science, 11 (7). pp. 497-512. ISSN 2222-6990
Mohammad Nazrul, Mornie and Nurfauza, Jali and Kartinah, Ayupp and Suriati Khartini, Jali (2021) e-Nelayan the Fishery Marketplace App. Trends in Undergraduate Research, 4 (1). pp. 1-10.
Ahmad Alolabi, Yousef and Kartinah, Ayupp and Al Dwaikat, Muneer (2021) Issues and Implications of Readiness to Change. Administrative Sciences, 11 (140). pp. 1-14.
Rana Humayyun, Ihsan and Norizan Jaafar, Jaafar and Kartinah, Ayupp and Osman, Bilyaminu (2020) The Effects of Psychological Contract Breach on Job Satisfaction Among University Employees in Pakistan: Moderating Role of Perceived Organisational Support. International Journal of Academic Research in Business and Social Sciences, 10 (12). pp. 1015-1028. ISSN 2222-6990
Chua, Ser Chien and Kartinah, Ayupp (2020) Emigration Intentions Among Educated Youths in Malaysia. Youth Voice Journal. pp. 1-23. ISSN ISSN(online): 2056 – 2969
Dzulzalani, Eden and Kartinah, Ayupp and Goy, Siew Ching and Awang Ideris, Awang Daud and Nor Afiza, Abu Bakar and Abdul Jabbar, Abdullah and Mohd. Azizul Hafiz, Jamian (2020) IMPAK SOSIOEKONOMI DARIPADA PENGGAJIAN PEKERJA ASING BERKEMAHIRAN RENDAH DAN PROGRAM LATIHAN INDUSTRI ANTARABANGSA DI MALAYSIA. Institut Maklumat & Analisis Pasaran Buruh, Cyberjaya, Selangor. ISBN 978-967-2292-26-5
Dzulzalani, Eden and Kartinah, Ayupp and Goy, Siew Ching and Awang Ideris, Awang Daud and Nor Afiza, Abu Bakar and Abdul Jabbar, Abdullah and Mohd. Azizul Hafiz, Jamian (2020) The Socio-Economic Impact From Employment Of Low-Skilled Foreign Workers And International Internship Programme In Malaysia. Institue of Labour Market Information and Analysis (ILMIA), Rawang, Selangor. ISBN 978-967-2292-25-8
Hamrila, Abdul Latip and M. Monzer, Rahaman and Kartinah, Ayupp and Lau, Evan (2019) Role conflict and work-life-family (WLF)demands: a perspective of Malaysian family business. Journal of Asia Business Studies, 1 (1). pp. 1-11. ISSN 1558-7894
Kartinah, Ayupp and Daw, Tin Hla and Mohd Razali, Mohd Waliuddin (2018) Leveraging of Business Growth Strategies For Superior Firm Performance in the Malaysian Property Sector. In: The 8th International Borneo Business Conference 2018, 4/10/2018-5/10/2018, Hilton Hotel Kuching, Sarawak.
Muhammad ShoaibFarooq, Farooq and Maimoona, Salam and Fayolle, Alain and Norizan, Jaafar and Kartinah, Ayupp (2018) Impact of service quality on customer satisfaction in Malaysia airlines: A PLS-SEM approach. Journal of Air Transport Management, 67. pp. 169-180. ISSN 09696997
Asif Ayub, Kiyani and Kartinah, Ayupp and Shahid, Rasool (2018) Construct Validation of Job Characteristics in An Asian Context: An Evidence Among Academicians In Private Universities In Pakistan. International Journal of Business and Society, 19 (3). pp. 816-832. ISSN 15116670
Muhammad Shoaib, Farooq and Maimoona, Salam and Saif ur, Rehman and Fayolle, Alain and Norizan, Jaafar and Kartinah, Ayupp (2018) Impact of support from social network on entrepreneurial intention of fresh business graduates : A structural equation modelling approach. Education and Training, 60 (4). pp. 335-353. ISSN 0040-0912
Muhammad Shoaib, Farooq and Maimoona, Salam and Norizan, Jaafar and Fayolle, Alain and Kartinah, Ayupp and Mirjana, Radovic-Markovic and Ali, Sajid (2017) Acceptance and Use of Lecture Capture System (LCS) in Executive Business Studies: Extending UTAUT2. Interactive Technology and Smart Education, 14 (4). ISSN 1741-5659
Muhammad Shoaib, Farooq and Maimoona, Salam and Norizan, Jaafar and Fayolle, Alain and Kartinah, Ayupp and Radovic-Markovic, Mirjana and Sajid, Ali (2017) Acceptance and use of lecture capture system (LCS) in executive business studies. Interactive Technology and Smart Education, 14 (4). pp. 329-348. ISSN 1741-5659
Muhammad Shoaib, Farooq and Norizan, Jaafar and Kartinah, Ayupp and Maimoona, Salam and Yasir Hayat, Mughal (2016) Impact Of Entrepreneurial Skills And Family Occupation On Entrepreneurial Intentions. Science International (Lahore), 28 (3). pp. 3145-3148. ISSN 1013-5316
Kartinah, Ayupp and Then Hsiao, Chung (2010) Empowerment: hotel employees perspective. Journal of Industrial Engineering and Management, 3 (3). pp. 561-575. ISSN 2013-0953