PATRICCIA, KARENO (2018) CABARAN USAHAWAN ORANG ULU DALAM MEMASARKAN KRAFTANGAN MANIK ORANG ULU DI PEKAN KAPIT, SARAWAK. [Final Year Project Report] (Unpublished)
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Abstract
The research was performed to study the challenge faced by Orang Ulu entrepreneurs in marketing beads handicraft in Kapit Town. The challenges identified were according to entrepreneur's opinion and experience throughout their business and were analyzed based on the research objectives. The findings of the study were analyzed through qualitative method that consist of interview directly with selected entrepreneurs and conduct an observation at location of the study. The completion of this study leads to a conclusion that every challenge faced by entrepreneur can be solved by implementing effective marketing strategies in their business
| Item Type: | Final Year Project Report |
|---|---|
| Additional Information: | Project report (BAA) -- Universiti Malaysia Sarawak, 2018. |
| Uncontrolled Keywords: | Kapit Town, analyzed through qualitative method, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, undergraduate, research, Universiti Malaysia Sarawak. |
| Subjects: | N Fine Arts > NX Arts in general |
| Divisions: | Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts Faculties, Institutes, Centres > Faculty of Applied and Creative Arts Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts |
| Depositing User: | Dan |
| Date Deposited: | 14 Aug 2020 04:10 |
| Last Modified: | 28 Mar 2024 00:31 |
| URI: | http://ir.unimas.my/id/eprint/31232 |
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