Understanding The Tourist Motives' For Visiting Dark Tourism In Kundasang War Memorial

Chong, Alice Sook Kien. (2018) Understanding The Tourist Motives' For Visiting Dark Tourism In Kundasang War Memorial. [Final Year Project Report] (Unpublished)

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Dark tourism is a multi-layered mixture of history and heritage, tourism and tragedies. Malaysia has lots of dark tourism sites, but they are not internationally recognized. This research was to get identity the key motivator for tourist visit Kundasang War Memorial (KWM) and their satisfaction level towards KWM tourism products. At the same time, the researcher formulated ways for K WM to expand and sustain visitors to the memorial In order to achieve the research objectives, the researcher used quantitative method which was by distributing 385 questionnaires to tourists at Kota Kinabalu and Kundasang War Memorial. The researcher found out that majority of the Malaysian are lack of awareness regarding dark tourism. The researcher had also proposed some recommendations in hope that it would help the managerial of KWM.

Item Type: Final Year Project Report
Additional Information: Project report (BAA) -- Universiti Malaysia Sarawak, 2018.
Uncontrolled Keywords: Dark tourism, Kundasang War Memorial (KWM) , key motivator, history and heritage, tourism and tragedies, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, undergraduate, research, Universiti Malaysia Sarawak.
Subjects: N Fine Arts > NX Arts in general
Divisions: Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts
Depositing User: Gani
Date Deposited: 17 Sep 2019 07:41
Last Modified: 02 Mar 2023 02:57
URI: http://ir.unimas.my/id/eprint/26870

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