Chinese Dialect Used In Advertising: The Reaction Of Chinese Consumers In Malaysia

Tang, Wei Ling (2008) Chinese Dialect Used In Advertising: The Reaction Of Chinese Consumers In Malaysia. [E-LPTA] (Unpublished)

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Item Type: E-LPTA
Additional Information: Project Report (BBA) -- Universiti Malaysia Sarawak, 2008.
Uncontrolled Keywords: Chinese dialects, advertisement, marketing, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, undergraduate, , research, Universiti Malaysia Sarawak.
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Academic Faculties, Institutes and Centres > Faculty of Economics and Business
Depositing User: Karen Kornalius
Date Deposited: 21 May 2019 04:17
Last Modified: 21 May 2019 04:17
URI: http://ir.unimas.my/id/eprint/25034

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