The Influences Of Brand Elements In Determining Purchase Decision Of Electrical Products Among Consumers In Miri

Chua, Thin Thin (2008) The Influences Of Brand Elements In Determining Purchase Decision Of Electrical Products Among Consumers In Miri. [E-LPTA] (Unpublished)

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Item Type: E-LPTA
Additional Information: Project Report (BBA Hons) -- Universiti Malaysia Sarawak, 2008
Uncontrolled Keywords: Brand elements, marketing, product marketing, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, undergraduate, research, Universiti Malaysia Sarawak.
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Academic Faculties, Institutes and Centres > Faculty of Economics and Business
Depositing User: Karen Kornalius
Date Deposited: 02 May 2019 02:45
Last Modified: 02 May 2019 02:45
URI: http://ir.unimas.my/id/eprint/24678

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