Faktor Interaksi Melalui Media Sosial Dalam Mengiklankan Produk Seni Fabriko Batik

Marsha Aserra, Landox Thomas. (2018) Faktor Interaksi Melalui Media Sosial Dalam Mengiklankan Produk Seni Fabriko Batik. [Final Year Project Report] (Unpublished)

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This study focus on the factor of engagement through social media to advertise the art product by Fabriko Batik. This research are based on to analyse the ease of use, to perceived the usefulness and the the relavance of social media as one of medium to advertising the art product. To conduct the research, need to distribute 200 set of questionnaire to our respondent so that the data will be collected and then able to analyse data by measure the reliability and correlation of the dependent and independent variable of the study. Collection data of this study was performed using sience which is IBM SPSS Version 23.0. At the end of our study the result show that there is relationship between these two variable which is the factor of usefulness with the interaction in social media.

Item Type: Final Year Project Report
Additional Information: Project report (BSc.) -- Universiti Malaysia Sarawak, 2018.
Uncontrolled Keywords: Fabriko Batik, social media, art product, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, undergraduate, research, Universiti Malaysia Sarawak.
Subjects: N Fine Arts > NX Arts in general
Divisions: Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts
Depositing User: Gani
Date Deposited: 21 Feb 2019 06:40
Last Modified: 21 Feb 2019 06:40
URI: http://ir.unimas.my/id/eprint/23609

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