The effectiveness of provocative advertising in awareness campaigns in Malaysia

Bong, Pei Ling. (2006) The effectiveness of provocative advertising in awareness campaigns in Malaysia. [E-LPTA] (Unpublished)

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Item Type: E-LPTA
Uncontrolled Keywords: advertisment, awareness campaigns, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, undergraduate, research, Universiti Malaysia Sarawak
Subjects: H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HT Communities. Classes. Races
Divisions: Academic Faculties, Institutes and Centres > Faculty of Applied and Creative Arts
Depositing User: Saman
Date Deposited: 07 Mar 2018 07:54
Last Modified: 07 Mar 2018 07:54
URI: http://ir.unimas.my/id/eprint/19772

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