Merah, hijau dan putih? Kesannya ke atas sikap dan gelagat kumpulan etnik :kajian kes di Pulau Pinang

Haslina, Binti Abu Bakar (2006) Merah, hijau dan putih? Kesannya ke atas sikap dan gelagat kumpulan etnik :kajian kes di Pulau Pinang. [E-LPTA] (Unpublished)

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Abstract

The aim of this study is to determine the impact of color red, green, white toward different ethic groups' attitude behavior intention. Besides, it intends to determine the reaction of respondents in Penang toward the color that particularly and closely related to their ethic group

Item Type: E-LPTA
Additional Information: Project report (BSc. ) - Universiti Malaysia Sarawak, 2006.
Uncontrolled Keywords: UNIMAS, Merah, Putih, Hijau, Pulau Pinang, Sikap, Etnik, unimas, university, universiti, Borneo, Malaysia, Sarawak, Kuching, Samarahan, ipta, education, undergraduate, research, Universiti Malaysia Sarawak.
Subjects: B Philosophy. Psychology. Religion > BJ Ethics
H Social Sciences > H Social Sciences (General)
Divisions: Academic Faculties, Institutes and Centres > Faculty of Economics and Business
Depositing User: Karen Kornalius
Date Deposited: 14 Jul 2014 06:26
Last Modified: 17 Jun 2019 01:04
URI: http://ir.unimas.my/id/eprint/1092

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