Items where Author is "Goh, , Poi Chiaw"

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Final Year Project Report

Goh,, Poi Chiaw (2005) If it is a duck, it should quack :three descriptive elements that influence television advertisement success from the perspective of teenagers in Kuching, Sarawak. [Final Year Project Report] (Unpublished)

Working Paper

Goh, , Poi Chiaw (2006) Teenagers' perspectives of advertisement effectiveness. [Working Paper]

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